The question that makes design reviews useful
Most design reviews drift into taste. One opening question keeps them useful.
General edition. , or use the switcher above.
“What decision does this review need to make?” changes the room.
The point
Without it, reviewers answer the question they find most interesting: colour, spacing, the thing they’d have done differently. With it, the review has a job. Approve the direction, choose between two options, or find what’s missing before engineering starts.
Write the decision at the top of the invite. If there isn’t one, the meeting may be better as a comment thread.
Your perspective
A better read starts with knowing what matters to you.
Three quick questions. A publication that adapts to your perspective.
Keep reading
All stories →What happens before a good product decision
Framing, evidence, options, trade-offs and a pre-mortem: the unglamorous work that makes a product decision look obvious afterwards. Illustrated with a clearly hypothetical team.
The personalization paradox
When does tailoring an experience to someone make it better, and when does it become intrusive? An interactive look at four rungs of personalization.
The cost of not building
Budgets record what projects cost. They rarely record what it costs to leave an idea untested. A practical way to make “not now” a real decision.